A WHITEPAPER : Paola Gugliotta & The Today Project
Paola Gugliotta, experta en sostenibilidad y cosmética, lanza The Today Project, una marca de cuidado personal enfocada en la sostenibilidad. Sus productos son 100% veganos, con fórmulas concentradas, biodegradables y más del 98% de ingredientes naturales. Con un diseño eco-friendly, utilizando botellas de aluminio reciclable, la marca promueve el bienestar de la piel y del planeta. Además, sus productos tienen menos agua, lo que reduce la huella de carbono y alarga su duración. Su fragancia distintiva, Ethereal Sunset, es una mezcla de cítricos y flores tropicales. Descúbrelo todo aquí..
WHITE PAPER PUBLICATION.
Renowned sustainability expert in cosmetics, Paola Gugliotta, introduces "The Today Project," her latest venture into personal care, emphasizing sustainability and natural formulations.
The line features:
1. **Sustainability:** Committed to a sustainable approach, the formulations are concentrated, biodegradable, and consist of 98% natural ingredients. Recycled and locally sourced ingredients are prioritized.
2. **Vegan Cosmetics:** All products are vegan, ensuring safety for both skin and the environment. The brand refuses to export to countries that require animal testing.
3. **Eco-Friendly Packaging:** Bottles are made from post-consumer recycled aluminum, reusable, fully recyclable, and BPA-free. Despite higher costs, aluminum was chosen for its complete recyclability.
4. **Skin and Planet-Friendly Formulas:** The use of secondary surfactants derived from coconut respects both skin and aquatic ecosystems.
5. **For the Entire Family:** Developed with infant product standards, ensuring safety for children. Additionally, the formulas contain less water, providing similar results with less product and a reduced carbon footprint.
6. **Distinctive Fragrance:** The line introduces the "Ethereal Sunset" fragrance, featuring notes of citrus, Monoi, and tropical flowers.
7. **Wide Range of Products:** The brand offers a variety of products, including shampoo, 3-in-1 body wash and hand soap, conditioner, and body lotion. The formulations contain natural plant-based ingredients, ranging from extra virgin olive oil to mandarin.
The full article can be found here: https://whitepaperby.com/paola-gugliotta/
